From the desk of
Tanner Larsson

Hi fellow entrepreneur,

Really shrewd marketers, like you, know the fast route to internet gold is a massive product launch.

First there are the faintest of whispers ... then that builds into a few pre launch snippets – a video perhaps ... and finally ... Launch Day arrives.

And – just like a nuclear explosion - the excitement world wide is at fever pitch and it suddenly seems like the world and his dog is begging you to buy the product via their affiliate link, bribing you with ever more enticing bonuses.

And then – in just a few days – the fuss dies down to a whimper and then disappears completely.

But - because of all that pent up excitement – launch day sales and profits have been many times more than they would have been, if the product had not enjoyed a full bells and whistles launch.

Problem is, there’s a hellava lot of work involved to create that sort of bells and whistles product launch.

So what if there was a way to launch a product relatively effortless ... AND keep the buzz (and the cash) rolling for as long as you wanted?

That would mean the massive profits from your super-profitable launch being increased by a factor of three or four!

And if you could do that, you would be storing up much treasure for the future in the form of a massive increase in your buyer list: names that will be a gold mine for you in the coming weeks and months, as you sell them ever more expensive products.

There truly is nothing like the sweet smell of success!

If only there was a way of doing all that effortlessly.

Well now there is ...

"Your Own ‘Even-Better-Than-The-Gurus’
Perpetual Product Launch."

Hi ... I’m Tanner Larsson ... and in a minute I’m going to show you how you can launch your new product in a very special way, so that it harnesses the nuclear explosion of a mega guru launch without all the grunt work AND in a way that provides you with a continuous income stream, on autopilot, way into the future - long after one of those guru super duper launches would have fizzled out and died.

What’s more – although most current mega launches are reserved for the internet marketing niche - you can actually use this product to create massive profits in virtually ANY niche you want.

And, as most niches rarely - if ever - experience a product launch, it will really make YOU stand out from the crowd!

In fact, you could easily enjoy the status of being the ‘go-to’ guy (or gal) in your niche.

So just imagine what that would do for your sales, profits and happiness.

What’s more you will actually have less work creating the web site, squeeze pages and all the other vital parts of your marketing operation, than normal, because it will largely be done by my revolutionary software and a few clicks of your mouse.

I originally developed this awesome program for use with my own internet marketing.

You see, I set up my first business when still at college. And the $87,000 I made with it paid for my education. But ...

"... Starting And Running A Successful Business
Right Out Ff The Gate Was My REAL Education!"

After graduating, I started to sell information products online – including a very successful program showing people how to duplicate my lucrative $87,000 college business in their town.

Together, those two businesses have given me the money and time to take stock of my business and my priorities in life.

So I had one crystal clear objective.

To keep my various on line niche businesses at the cutting edge of internet marketing for even greater profitability. Because I could see traditional marketing methods weren’t working as well as they did, when I first started on line.

This meant the system I had in mind to develop had to be BOTH effective in ramping up sales and work on autopilot.

So, after paying a king’s ransom for a crackerjack programmer ... and personally spending long months testing and tweaking everything ...

... there’s finally a surefire way to side-step the tedious business of creating a buzz ... building it up to fever pitch – and then unleashing the product to a feeding frenzy of sales and cash.

Best bit: it works on autopilot – no matter how many launches you care to create.

Meet the ...

"Always Be Launching Perpetual
Niche Product Launch System"

This revolutionary multi-media program takes creating ultra-profitable, guru style product launches to a whole new level ... beyond even what the gurus can currently achieve.

And the powerhouse of the program is some really special software, that is very sophisticated and cutting edge behind the scenes ... yet totally user-friendly and a complete no-brainer to actually use.

It looks innocent enough.

Looks like just another WordPress blog theme.

Don’t be fooled!

Because when you hear the words “WordPress theme”, I guess you’ll be picturing a few nice graphics and some appealing background colors.

Sweet.

Not THIS theme.

This is NO ordinary theme ...

This is ...

"A Living, Fire-Breathing Monster Of An
Entire Mega-Effective Marketing Machine!"

... under your total command.

And – at your command – you can UNLEASH a monster of a product launch, all the way from the first days of generating the first few whispers to ramping up the excitement until on LAUNCH DAY ...

BAM ... you’ll hardly be able to believe your eyes as you watch those ‘notification’ emails flooding in – one after the other - and watch with amazement as your buyer list literally grows before your eyes.

Finally – the dream of an effortless autopilot business is yours ... all due to my revolutionary ‘smart’ WordPress theme.

Here’s just a tiny glimpse of the RAW POWER of this innocent looking theme, that will transform your life for the better with effortless mega launch profits beyond your wildest dreams ...

	Fully 100% customizable theme design - transform the look of your site in seconds with a few mouse clicks.
	Choice of six color schemes - choose the one that perfectly matches the mood of your niche.
	Complete header and/or logo control - make your site stand out from the crowd.
	Seamless lightning fast autoresponder integration - forget complicated coding - hook up to any of the leading services with a few clicks.
	Complete control at your fingertips - your no-brainer administration panel allows you to easily customize the look, feel and function of your product launch
	Early Bird list integration – with the click of a mouse you can create, customize and insert an early bird list subscribe form onto your pre-launch pages.
	Blog posts released when you say so - you are in total control of when your pre-launch and launch sequence are revealed for maximum build up of tension . (Completely Automated)
	Advanced cookie tracking system - only allows subscribers to see WHAT you want them to see and WHEN you want them to see it for maximum build up.
	Smart two-way social interaction - create a hyper buzz in advance of launch day by allowing subscribers to interact with you and other subscribers.
	Total control of the search engines - allow indexing for valuable SEO purposes BUT deny access to pages that form part of your secret ‘eyes only’ launch sequence.
	Attorney-created legal pages - just fill in the blanks and you’ll be FTC fire-proof.

"Get A Sneak Peak At The Always
Be Launching Smart Theme..."

"What Will You Do With
Your New Found Wealth?"

Imagine yourself strolling into that high end car dealership (the one you’ve never even dared enter before).

And imagine driving away in your dream vehicle with every conceivable extra – bought on the spot with cold hard cash – no credit verification and no monthly payments. It’s all YOURS!

Or how about announcing to your delighted family that you’ve just fixed to take everyone on their dream of a lifetime vacation?

Because those are the sorts of pleasant experiences you’re setting yourself up for, once you have command of my ‘Always Be Launching’ system.

And here’s the best bit ... this buzz and those record-breaking sales won’t dry up like in ordinary launches.

Because it will continue as new visitors come to your site for the first time and get swept along in the excitement of what is (to them) a brand new current product launch.

And here’s just one of the features that make perpetual product launches so awesome and which you can use to give you continuous profits ...

So, when a visitor – let’s call him Joe - comes to your site for the first time, he gets taken to your ultra compelling squeeze page (which you set up with a few clicks of your mouse). Once Joe has subscribed to your list he gets access to the first pre-launch goodie. This may be a simple video or a short report, carefully designed to whet Joe’s appetite for the product. A few days later, Joe will get an email, inviting him back to your site with the incentive that he will gain access to a second freebie goodie. And when he returns to your site, he will see a fresh post about your upcoming product plus links to both freebie #1 and freebie #2. And a few days later, Joe is back, reading post #3 and collecting freebie #3. Meanwhile Mary-Beth has just subscribed to your list via your squeeze page. But she only sees a link to freebie #1. She will only see the other links revealed in sequence in the days ahead. And - at the same time - Mark, who has been fired up to fever pitch by the four goodies he’s received over several days, has arrived on what (to him) is Launch Day. So he’s eager to be one of the earliest of early birds and qualify for your special deal that compels him to buy your product immediately.

So your site is serving a multiplicity of functions, all at the same time – and all on autopilot ...

	You’ve subscribed Mary-Beth to your list.
	You’ve sold your product to Mark.
	You are generating pre-launch excitement in Joe who will be keyed up and ready to buy in a few day’s time!

And all automatically ... and all from a ‘simple’ (but very smart) WordPress theme.

I’m sure by now you can see the sheer power of all this can perhaps double – maybe even triple – your normal level of profits.

And that’s just for starters, because I’m also going to put you on the inside track by revealing all the battle-tested, dirty secrets evolved during those mega dollar launches.

This will help you create such a fever of expectation that – by the time Launch Day arrives – thousands of people are virtually down on their knees, watching the clock, craving the sweet release of actually finally getting their hands on your product.

And then I’ll show you how to turn that craving into a slow-motion version that will sustain your bank account with sale after sale, after sale for many months into the future – and all on autopilot.

Normally these secrets are whispered in darkened rooms behind closed doors with everyone sworn to secrecy. But no longer.

Not that product launches are anything new. In fact, they had already been perfected in the off line world decades before the internet even existed. You’ve probably seen dozens without realizing.

They’re called movie trailers – and the moguls of Hollywood are the masters.

And, more recently, the TV industry has taken the concept of movie trailers to a whole new level, by creating cliff-hangers for soap operas that compel the viewer to tune in next time, just to find out what happens next.

As an example of the power of a ‘cliffhanger’, 83 MILLION people tuned in to watch one episode of the soap opera ‘Dallas’ … just to see who had really shot J R Ewing. Thirty years on, it still holds the record for most watched non-finale episode of any TV series.

And you won’t be too surprised that the stunningly effective marketing method created by Tinsel Town and the TV industry centers around story lines. And when you read them you’ll recognize some of the biggest guru internet marketing launches of recent times.

The difference is that YOU are now about to harness them to make YOUR online dreams come true. Because it’s been proved beyond doubt that stories are just about the most powerful way to sell products.

And you’ll discover no less than 13 different story lines plus countless other insights into the hitherto secret world of the mega product launch, empowering you to easily create your very own ‘even-better-than-the-Gurus’ perpetual product launch.

And every detail you need is set out in my 120+ page, easy to follow, step-by-step, no-brainer Product Launch Manual ...

Here’s just a tiny taste of the goodies you’ll find inside ...

	The types of product launch (and how you can combine them for maximum profits) check out pages 11 and 12.
	The first type of product launch formula (and the FATAL mistake you must avoid) be sure to read page 18 thoroughly.
	Your launch goodies (and how to integrate them into your storyline for maximum effect) get the heads up on page 20 through 23.
	Your squeeze page (and three reasons why it’s sometimes a good idea to have several squeeze pages) secrets revealed on pages 24 and 25.
	Social interaction (and why I’ve built this ability into the system) discover why it’s such a vital part of any successful launch by looking at page 26.
	Revealed: ‘stacking the deck’ and other mysteries (here’s where you’ll get the inside track on the RIGHT way to do email marketing during a product launch) secrets revealed in full on page 30 through 33.
	Make big bucks from your backend sales (and how to do it without creating more of your own products) reading page 34 could save you days of hard work.
	Refund prevention (read this clever way of slashing refund requests in half) all is revealed on pages 34 and 35.
	Why your non IM product launch will be a dazzling success (even if it isn’t perfect) read the wise words on page 39.
	Your product (how to set it apart from the rest PLUS the fatal flaw you can’t afford to have) take a careful note of page 40.
	Creating a downsell version of your product (here’s the inside track on what to take out and how much to reduce the price) memorize page 42.
	Creating some fast action bonuses (here’s where you get the early movers to whip out their credit cards) clever ideas await on pages 43 through 45.
	Which launch format is best for you? (check out the pros and cons of each) it’s all there for you on pages 46 and 47.
	‘Ezine’ Launches (and the precise number of pre-launch editions required for best effect) don’t miss page 48.
	The five newsletter styles (use any one or combine them for maximum pre-launch attention) it’s all there on pages 49 through 51.
	Your launch story (and how to match it to appeal to your ideal prospect) don’t miss page 52 through 58.
	Your pre-launch content (here are six specific ideas to get your creative juices flowing) see page 59.
	My fatal launch video mistake (don’t make the same silly mistake I made with my video goodies, which cost me a boatload of sales) be sure to read page 62.
	Six more vital goodie tips (use these and you’ll have the highest quality pre-launch goodies) tips are on pages 62 through 64.
	Copywriting 101 (if you can’t afford to hire a decent copywriter, here’s the next best thing – my ‘instant copywriter crash course’) carefully study pages 69 through 75.
	Email magic (here’s where you’ll get a very detailed breakdown of all the emails you need to send out to make your response explode!) grab these from pages 77 through 101 and you’ll be half way to success.
	Advanced launch strategies (nine ways to squeeze every last drop of cash from your email lists) they’re all set out for you on pages 102 through 107.
	Your own affiliate army (the three problems that make super-affiliates wary – and how to overcome them) check out pages 108 through 111.
	Joint venture rocket fuel (and the two methods you can use) see pages 111 and 112.
	How to set up a super joint venture (use these tips to make it run as smooth as silk) see pages 113 through 117.
	The sheer blasting power of stacking product launches (here’s where the rubber really hits the road for mega profits!) don’t miss page 117.
	Maximizing your list building (the money is in the list so here’s how to maximize your chief assets) check out pages 118 and 119.

"And I’ve Added The Power Of Military Scientific Research To Make This A Complete Snap..."

As US military scientists have proved that video is the fastest, most effort-free way to learn, enabling you to retain the maximum information with ease - I’ve created a series of videos especially for you in my private Video Vault …

I’m adding fresh videos all the time, but here’s just a tiny taster of what you’ll be delighted to discover ...

	See exactly how to use the Perpetual Launch WordPress theme - right from initial set up through to the final tweaks.
	How to integrate your web forms - this video makes this vital part a complete snap to do.
	How to get the best from your process maps - I have no less than five videos for you, each one dealing with getting the maximum from a particular process map (more later).
	Controlling the search engines - it’s vital you don’t allow the search engines to cache pages you don’t want seen in advance. So here’s exactly how to do that, made a snap by the magic of video.

Because there’s no need to try and figure out what to do first – I’ve already created the most efficient sequences for you!

Video has been scientifically proved to work so well for fast teaching and retention because our brains are primarily visual.

So to help you even more, I’ve created a series of visually attractive, simple to follow process maps. Simply tackle each interesting task in the order shown on the map and – before you know it – you’ll be good to go.

The seven maps cover every conceivable method you might want to use and come conveniently presented in PDF format ...

	Ezine Launch - getting everything off the ground will be a piece of cake with this process map to walk you through.
	Joint Venture - hooking up with JV and affiliate partners is as easy as ABC with this process map.
	Launch Stacking - you won’t believe how simple harnessing this profit-exploding multi-launch technique is – until you have this map to guide you.
	No Fluff Launch - just follow this ‘paint-by-numbers’ launch sequence and your lift-off will be as smooth as the Space Shuttle.
	Sales Funnel OTO Set-Up - add the explosive power of the one time offer with a few clicks.
	Sales Funnel OTO Set-Up Option 2 - and then add another OTO for even more profit.
	Scattergun Funnel - if you want to enjoy the sheer blasting power of multiple product launches, it’s a snap with this process map.

It all builds into a complete Master Blueprint for total product launch domination and perpetual income success.

"I’ve Also Created A Detailed Reference Manual."

This is conveniently set out in an instantly downloadable 20 page PDF manual, using a simple, ‘paint by numbers’ style – as easy to follow as ABC.

So you can print this out and refer to it to make setting up the software a piece of cake. After all, you might not be able to view the videos, if you only have one computer.

And here is a tiny glimpse of some of the tips and tricks you’ll discover inside...

	Three ways to upload your theme – no matter your preferred method, I’ve got you covered.
	How to select your own choice of header graphic - a couple of clicks is all it takes.
	Creating a compelling squeeze page - it’s a snap to do with this oh so simple software.
	Set up ‘must have’ Early Bird Special Offers with ease - really ramp up the pre-launch excitement with this clever section.
	Drip feed your posts, one at a time, over several days - load up all your posts all at once and have them displayed automatically at a time you decide. And this has nothing to do with 'post scheduling'.
	Five types of sales page – in an effort to leave not a single dime on the table, your software will be working hard to grab those vital extra sales that really puff up your bottom line.

So you get a Fast Action Bonus page for the early birds ... a standard sales letter page and a One Time Offer to upsell your buyers for even more profits.

And – if they still won’t buy – two ‘last chance’ offers of either a stripped down version of the product for a reduced price or a ‘free trial for seven days’ offer (which, if they accept, takes them to the OTO for even more profit).

All of these work with a video sales letter ... a combined text and video sales letter ... or just the traditional text sales letter.

... and much, MUCH more ...

It all builds into a complete Master Blueprint for total product launch domination and perpetual income success.

"Take A Test Drive Entirely At My Risk!"

Yes ... I'm so confident you’ll simply LOVE my smart WordPress theme and my perpetual product launch system that I’m giving you an entire month (30 days) to test drive it.

Which effectively means you use it for free, if you choose.

But I’m betting that you’ll be so amazed by the transformation it brings to your product sales PLUS the astonishing way the money keeps flowing (unlike an ordinary product launch) you’ll never want to give it up.

So, try it out for yourself. Be amazed at how simple it is to get set up.

Enjoy the freedom it gives you to enjoy your new found wealth. But if you don’t agree it’s all I’ve said – and much more – just shoot me an email for a lightning fast refund and we’ll remain friends. Fair enough?

Now I bet you’re wondering this ...

"How Much Do You Need To Invest For Your
Own Game-Changing Perpetual Income Stream?"

My original idea was to launch this product at a big ticket seminar with a couple of guest speakers and a price tag of about $2,500. But then I realized something ...

You see, I’ve been refining and testing this program for over a year – far longer than I planned. So the irony is there’s very little time left to market it properly.

Also I realized this product will work like gangbusters in any niche, because many niches never experience a product launch – so you’ll instantly gain great kudos as a mover and shaker in that niche.

And, of course, this system will work tirelessly for you from anywhere on the planet.

So there are thousands of good folk out there who deserve to own this breakthrough product, but who could never find the time or money to fly in to my seminar and so would miss out completely.

So here’s what I decided.

The system is digital anyway, so I’ve made the manuals, process maps and videos digital, as well.

That way you can access them immediately your payment is processed.

And because I’m saving a boatload of time and money not having to set up a big ticket seminar, I’m happy to pass all the saving on to you, slashing your investment to the bone.

That means instead of paying $2,500 (plus all the travel and hotel costs) to attend my seminar, you can be starting on your very own dynamic product launch within minutes of your investment being processed. And it’s a tiny investment for such an awesome and profitable addition to your marketing armory – just $997.

What’s more, you are one of the very first people to get the heads up on this, so I’d like to reward you.

So – provided you are one of the first early birds to grab this - I’m allowing you to take it away for LESS THAN HALF what others will be paying shortly – just $497.

You see, I’m only just launching this. So, although I already have a few kind remarks - like this one ...

But I really love hearing from my valued clients when my information products have helped them, so don’t be shy.

"So Just Imagine How Life-Changing
I t’s Going To Be For You . . ."

... when your perpetual launch software is working its magic, while you do something else.

Like dragging yourself out of bed at about 11 o’clock, ready to relax for the rest of the day.

Or, maybe, those Puritan genes will bubble up and you’ll spend a few pleasant hours ‘working’ (if you can call it that) ... sitting in the shade with a cold beer, tapping away on your laptop, whilst you drink in the sweet air of complete freedom.

"So What Would Be The SMART Move For You
– Right Now?"

A: Carry on as before, wondering if you’ll ever be able to copy the gurus’ wiz-bang product launches without paying outrageous fees to one of the product launch experts, and how you can sustain sales once the initial excitement has died down.

OR...

B: Grab this awesome Perpetual Launch package before all the fast action pre-publication packages disappear faster than a snowball in Death Valley?

And just imagine your excitement as you fire up my smart WordPress theme for the first time and instantly see exactly how it will help you take your business to the next level with a professional product launch and an ever increasing income stream, as you build your product portfolio.

Yes, Tanner! I want to perpetually launch my products for a continuous buzz, increased sales and more income! I just hope I’m in time for your very generous half price offer. I'm grateful for your generous offer of a 30 day "make money or your money back" guarantee and on that basis, here's my order.

Sounds like a complete no-brainer to me, so I’ll see you on the inside,

Tanner Larsson
Perpetual Product Launch Black Belt

P.S. I'm giving you a FULL 30 days to test drive the Perpetual Product Launch. So - if you aren't making money with it—I don't want yours! Just email me for a friendly immediate refund. That’s how confident I am you’ll love it.

P.P.S. It's never too soon to start enjoying the good life, so the sooner you get started the sooner you'll be laughing all the way to the bank.

But, BE WARNED: Because, right now, I’ve just launched this product in a blaze of publicity, so there are hundreds of people looking at this very same page. And many are thinking, "Hey, this is exactly what I've been looking for – all the excitement and buzz of a guru product launch which carries on and on ...“ And they will be clicking the order button, below.

And every one that does moves it one notch closer to the time when the limit of early bird pre-publication copies has been reached.

You'll hate yourself if you go away to think about it, only to come back and find – instead of the low, low price of $497 - you have to pay the full $997. So hit the button below, whilst it's hot in your mind and be starting your 60 day no-risk test drive just minutes from now.